Masthead header

Category Archives: The Industry

Starbucks, Shoots, and Lots of Client Lovin’
San Diego Workshop Recap

Our very first workshop officially took place here in San Diego on April 2nd and 3rd, 2012, and it went better than I ever thought possible. After countless exhausting hours of researching, prepping, writing, planning, organizing, re-writing, beta testing, dry running, launching, marketing, and practicing, practicing, practicing – even after the mountain of deep, soul-searching, […]
Continue Reading

Keep Reading »

10 Insider Tips to Thrive at WPPI

Oh the stories from our very first trip to WPPI… No, Jeff and I didn’t get crazy, stay up all night, and party until the wee hours of the morning doing Saki bombs and shouting “this is sooooooo staying in Vegas! WOO HOO!” Nope. We woke up, wandered the trade show floor by our two […]
Continue Reading

Keep Reading »