Our COVID Story: The Behind the Scenes Story of Fighting to Keep Our Wedding Photography Business Alive

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Creative Rising Episode 401

[NARRATIVE]

As a wedding photographer in 2020, how often do you get asked, “So how has COVID affected your business this year?”

So often, there’s the surface answer to that question (ie “everything’s fine,” “we’ll get through it”) and then there’s the REAL answer (ie “my business has been devastated”).

Since the COVID pandemic hit the US in March of 2020, Jeff and I have lost over 70% of our revenue across our three brands and we’ve only shot four weddings, two of which have been last minute elopements.

And we’re not alone.

If you’re a wedding photographer, this year has probably decimated your business.

So in true Creative Rising style, we pull back the curtain on what’s really been going on with our studios over the past six months – no BS, just the honest truth about the struggles, challenges, and lessons we’ve learned as we’ve navigated this pandemic.

Spoiler Alert: there’s been a LOT more going on behind the scenes than we’ve let on over social media.

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We teach photographers to build life-giving businesses that they absolutely love.

About Us

We're Jeff & Erin

We’re Jeff and Erin Youngren – and it’s our mission to help you thrive not just as a wedding photographer, but as a business owner. It’s time to set aside the stress and comparison of a hustle mindset, and build a life-giving business instead.

We met in college, got married, and started corporate jobs before we discovered (and fell in love with) wedding photography. But like many creative entrepreneurs, we were booking anything we could, strapped to our laptops and living dangerously close to burnout.

So we dug in and learned how to build a thriving business that supports our dream life – instead of a joyless business that runs a stressed-out life.

Today, we photograph only 10 Dreamie weddings per year, but we also run two other wedding brands plus a commercial studio in San Diego, CA. And we do it by only working the hours that fit into our life. The other hours? We spend those living a joyful life raising our two beautiful sons, James and Samuel.

hugs,

Jeff and Erin

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