EVERYTHING YOU NEED TO KNOW ABOUT RUNNING A PHOTO BIZ
I’ll be honest with you, friends – this is not easy. This season of COVID-19 has undoubtedly been a stressful, scary time for creative entrepreneurs like ourselves. But it’s also been a heartbreaking season for our clients. They’ve been planning their weddings or events for months, and suddenly, urgently, everything is changing. So, my friend
Listen on Apple Podcasts | Listen on Spotify Creative Rising Episode 309 [TRAINING] Asset management is something that can get very confusing very quickly, which is why most of us put this part of our business on the back burner for far too long. But every time we photograph a wedding or session, we need to know
Listen on Apple Podcasts | Listen on Spotify Creative Rising Episode 308 [INTERVIEW] Natalie Franke co-founded the Rising Tide Society in 2015 out of a deep personal need for community with other creative entrepreneurs. She felt desperately alone and knew that others must feel the same way, too. Since then, the Rising Tide Society has become
Listen on Apple Podcasts | Listen on Spotify Creative Rising Episode 307 [TRAINING] Want to know the best advice we ever received in our business? It was to FIRE OURSELVES. As wedding photographers, we wear a lot of hats. We’re bookkeepers, salespeople, accountants, and marketers just to name a few. But if you want to run
Listen on Apple Podcasts | Listen on Spotify Creative Rising Episode 306 [TRAINING] You take amazing photos, but when the words on your website don’t match up to your gorgeous photographs, it will cost you. Big time. The copy on your website can either set you apart or blend you in with the crowd, so it’s critical
Listen on Apple Podcasts | Listen on Spotify Creative Rising Episode 305 [NARRATIVE] This week, we’re taking you behind the scenes to experience what a typical work week looks like here at The Youngrens. In true entrepreneur fashion though, this week was anything by typical. We have a lot happening behind the scenes here at the studio,
Listen on Apple Podcasts | Listen on Spotify Creative Rising Episode 304 [NARRATIVE] It’s no secret that our businesses rely on social media to get in front of the brides and grooms we most want to photograph. But it’s also no secret that many of us struggle with distraction, comparison, and insecurity when scrolling our feeds. Social
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HOW DO I GET MORE (AND BETTER) WEDDING INQUIRIES?
Every wedding photographer desperately wants to know the quick answer to this one question: “How in the world do I get more wedding inquiries???" So in this mega-post, I’m sharing how to build a solid marketing STRATEGY – the same one that has continually brought high quality wedding inquiries to our business for the past ten years.
SIX EMAIL TEMPLATES YOU SHOULDN'T LIVE WITHOUT
A full inbox causes so much stress in my life that it’s the #1 thing that pulls me away from important work. So what's my single most effective weapon against ‘email overwhelm’? EMAIL TEMPLATES. Here’s my pick for the six email templates that every wedding photographer should have in their business and why.
HOW TO SHOOT BEAUTIFUL PORTRAITS IN HARSH SUNLIGHT
When it comes to lighting, wedding days are totally against us as wedding photographers. Most of the time, we’re shooting the First Look, wedding party and family portraits ALL in the harsh afternoon sun. So how do Jeff and I handle the tough light to shoot soft, natural skin tones in super harsh sun? Check out my six technical tips…
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